Hyundai announces pricing for Blue Link Service.
Fresh off of winning two major honors for its innovative Blue Link system at the recent 9th Annual Telematics Update Awards, Hyundai provided an important telematics update of its own by announcing that Blue Link service would be available to its drivers for as little as $79.
Blue Link, which is set to debut this summer on the 2012 Hyundai Sonata and roll out through the majority of the Hyundai lineup by 2013, will offer more than 30 different connectivity features and safety services, available in three different packages:
Assurance—Designed to offer enhanced peace of mind for Hyundai owners, the Blue Link Assurance package allows drivers to contact emergency and/or roadside assistance specialists with a push of a button; in addition, if a collision with an air-bag deployment occurs, the system can automatically establish contact with a trained response specialist even without the need for driver action. MSRP: $79 for one year, $139 for two years and $198 for three years.
Essentials—This package includes all Assurance functionality as well as remote door lock/unlock, remote horn/lights activation and remote start, all using a toll-free phone number, website or mobile phone app. Also included are a number of connectivity features, like hands-free text messaging (enhanced by Blue Link’s exclusive Agent-Assisted Voice Recognition system) and location sharing, as well as a quick reference guide to vehicle functions and Service Link, which simplifies scheduling service appointments.
Vehicle self-diagnostics is another part of the Essential package, as is a suite of services designed to monitor the vehicle’s location, speed and time of use, to ensure, for example, a teen driver or valet is operating the vehicle responsibly. MSRP: $179 for one year, $315 for two years and $448 for three years.
Guidance—Turn-by-turn directions for vehicles that do not have on-board navigation systems, a wide range of point-of-interest resources (including the ability to download POI information from select websites), route guidance, traffic and weather data, gas station locations and fuel prices, and even restaurant ratings are all in the mix with the Guidance package, which also includes all services available in the Assurance and Essentials packages. Plus, this package includes guidance of another kind—an Eco-Coach service that monitors and reports on a driver’s fuel use and emissions to help coach more efficient driving. MSRP: $279 for one year, $491 for two years and $699 for three years.
To help introduce Blue Link to customers, Hyundai will offer complimentary Assurance service for six months, and free Essentials and Guidance for three months, on all new Blue Link-equipped Hyundai vehicles. And if customers decide to renew their service within 30 days of vehicle purchase, the complimentary subscriptions extend to a full year for Assurance and six months each for Essentials and Guidance.
“Blue Link combines safety, service and infotainment into a complete package that works to both help simplify Hyundai owners’ lives and reduce distracted driving,” said Barry Ratzlaff, director of customer satisfaction and service business development, Hyundai Motor America. “We’ve carefully studied how drivers rely on smart phones and navigation systems as an innovative link to the outside world. Blue Link brings that seamless connectivity directly into the car.”
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